With increased deployment and the adoption of wireless messaging devices, conducting traditional product purchases and business services through a mobile device will allow for enhanced customer service and the maximum availability of commerce to the end user.

Txt2Buy utilizes Common Short Code (CSC) and keyword capabilities available through the CSCA and supported by wireless carriers to optimize the ordering process. Customers can send an SMS message via a mobile device, which will then be routed to a Livemercial web service gateway for processing. Based on the CSC code and keyword provided, Livemercial will take appropriate action to processes the transaction. This action may include redirection to a WAP (Wireless Access Protocol) optimized order page, a dial-back process utilizing Interactive Voice Response, or other means as appropriate.